Influencer Marketing and fake likes. #InfluenceMarketing: Russian pop star mentions Adidas As you may know, bloggers in Instagram get paid well by posting brands ads or mentioning other bloggers. A large number of celebrities use Instagram Ads as additional earnings. It is also very beneficial for brands to have a celebrity as an ambassador. As the statistics show, the effectiveness of advertising on Instagram is ahead of any other advertising platforms in the social media today. But if you start from the bottom and want your posts to get seen in Instagram feed, you should actually work real hard on it, because Instagram algorithm works even stronger then before. That’s why only 10% of your audience is actually seeing your posts. The new algorithm is mainly based on engagement: the number of likes, comments, video views, shared posts, and any other types of interactions a post gets. Plenty of likes and comments means good engagement, so your post is probably will